6 Benefits of Keyword Research for Home Builders

If you’ve started developing any kind of digital marketing strategy, keyword research probably isn’t a new term for you. The term is pretty self-explanatory—it’s conducting research to see what keywords will be most effective for your company to increase search engine rankings and conversions. But how many of us actually do the keyword research? As a home building professional, you […]

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10 Shocking SEO Facts You Never Knew About

SEO still keeps a lot of secrets for a lot of beginners out there, but even advanced users need to be constantly up to date with what happens in the online marketing world.  We’ve put a together a list of ten SEO facts you’ve probably never heard of before; however, even if you have, this is a friendly reminder.     […]

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6 Things Your Mother Taught You About Marketing

With Mother’s Day coming up, we thought it would be fun to pay a special tribute to the women who raised us and recall a few key lessons they taught us when we were younger. We probably all remember them yelling at us to “stop slamming the screen door,” and to “eat your veggies,” but what you may not realize […]

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6 Must-Do’s for Effective Social Media Marketing

A lot of businesses do social media marketing wrong. They hear everyone screaming, “You must have a social media presence,” but what that entails isn’t always spelled out correctly. Social media marketing should be effective and affordable, and when done correctly, it can help scale businesses of all sizes. Just like with traditional channels such as television commercials, radio spots […]

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